




SWISS - VIET ECONOMIC FORUM 2025
JUNE 23, 2025
UNIVERSITY OF ZURICH (UZH),
ZURICH, SWITZERLAND
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CO-HOST
PARTNERS
SPONSORS


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3-DAY PROGRAM OVERVIEW
Theme: Evolving Partnerships and Future Perspectives between Switzerland, Viet Nam and Beyond.
Building a Resilient, Connected and Innovative Economy Together.
June 10, 2025
Private Dialogue with Vietnamese Provinces
June 23, 2025
Main Forum Day
June 24, 2025
Thematic Workshops & Focused Exchange
DAY 2: JUNE 23, 2025 – MAIN FORUM DAY
Location: Aula KOL- G201, University of Zurich, Rämistrasse 71, 8006 Zürich, Switzerland
The Main Forum Day brings together high-level government representatives, leading businesses, academic institutions, and multilateral actors to shape the next chapter of Swiss-Vietnamese cooperation. Going beyond bilateral dialogue, the Forum positions the Swiss-Vietnamese partnership as a strategic bridge for EU–ASEAN collaboration in innovation, finance, education, and sustainable growth.
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08:00 – 09:00 | Registration & Networking Breakfast
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Exhibition booths from Swiss and Vietnamese companies
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Facilitated B2B matchmaking coordinated by SVEF and partners
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09:00 – 09:50 | Opening Ceremony & Morning Keynote Addresses
Theme: Swiss-Vietnamese Comprehensive Partnership and the Strategic Role Between ASEAN, Europe and Beyond
Keynote Speakers:
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H.E. Ambassador Phung The Long, Ambassador of Vietnam to Switzerland
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Dr. Philipp Rösler, President of SVEF
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H.E. Ambassador Thomas Gass, Ambassador of Switzerland to Vietnam
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Prof. Harald Gall, Dean, Faculty of Business, Economics and Informatics, UZH
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Ms. Natalie Rast, Head of Bilateral Economic Affairs Asia/Oceania, SECO
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Mr. Nguyen Anh Tuan, Deputy Director of the Foreign Investment Agency, Ministry of Finance
Framing Topics:
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Vietnam’s strategic position in the global economy
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Switzerland’s neutral and innovation-driven global role
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Leveraging bilateral ties for broader regional and multilateral cooperation
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09:50 – 10:50 | Session I – Trade, Investment & Multilateral Partnerships in a Fragmented World
Theme: Turning Bilateral Agreements into Global Connectivity Models
Moderator: Dr. Philipp Rösler, President of SVEF
Keynote: Mr. Le Trieu Dung, Director General, Multilateral Trade Policy Department, Ministry of Industry and Trade of Vietnam (MOIT)
Panelists:
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Ms.Natalie Rast, Ms.Natalie Rast, Head of Bilateral Economic Affairs Asia/Oceania, SECO
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Mr. Luc Schnurrenberger, Deputy Head of International Relation, Economiesuisse (Swiss economic perspective)
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Mr. Thomas Hebestreit, CEO of Royal Spirit Group Hong Kong and DBW Deutsche Bekleidungswerke Vietnam
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Dr. Stefan Legge, Vice Director of University Saint Gallen
Key Topics:
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FTA implementation and impact on key industries
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Trusted trade corridors and investment facilitation
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Regional integration through bilateral cooperation
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10:50 – 11:15 | Networking Coffee Break
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11: 00 - 11:45 I Breakout Session - Business & Legal Workshop Entering Swiss Market (Room KOL G212)
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11:15 – 12:30 | Session II – Vietnam as an Emerging International Financial Center
Theme: Positioning Vietnam in the Global Financial Landscape
Moderator: Mr. Son Nguyen, CEO Aquis Capital
Keynote: Mr. Ho Ky Minh, Vice Standing Chairman of Da Nang
Panelists:
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Mr. Le Anh Dung, Deputy Director of Payment System, State Bank of Vietnam
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Mr. Anh Tuan PHUNG, Managing Partner VCI Legal
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Dr. Alfred Mettler, Swiss Finance Institute (SFI)
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Ms. Eva Selamlar-Leuthold, Head of Swiss Financial Innovation Desk
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Ms. Mai Fujimoto, Co-founder of INTMAX
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Mr. Loi Luu – Advisor and Investor, Sygnum Bank
Topics:
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Vietnam’s roadmap for financial hub development
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Swiss expertise in financial regulation and capital platforms
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Cross-border fintech, wealth management, and digital banking collaboration
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12:30 – 13:30 | Networking Lunch
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13:30 – 14:00 | Afternoon Keynote Addresses
Theme: Shaping the Future Together – From Bilateral Success to Global Impact
Keynote Speakers:
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Mr. Ivo Sieber, Vice President of SVEF
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Prof. Christian Schwarzenegger, Vice President of UHZ
Topics:
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Next-generation cooperation models
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Knowledge, capital, and talent flows
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Regional stability through inclusive growth
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14:00 – 15:00 | Session III – Digital Innovation & Industrial Transformation
Theme: From AI to Industry: Driving Smart Growth through Technology & Cross-Sector Innovation
Moderator: Mr. Stefan Brupbacher, CEO, Swissmem
Keynote:
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Mr. Rolf Eckert, Business Development Manager at Swiss Center for Electronics and Microtechnology CSEM
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Ms. Sybylle Bachmann, Head of Cooperation, Swiss Cooperation Office, Embassy of Switzerland in Viet Nam
Panelists:
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Mr. Stefan Brupbacher, CEO, Swissmem
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Mr. Rolf Eckert, Business Development Manager at Swiss Center for Electronics and Microtechnology CSEM
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Ms. Sybylle Bachmann, Head of Cooperation, Swiss Cooperation Office, Embassy of Switzerland in Viet Nam
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Mr. Dzung Tran, FPT Software Senior Vice President and FPT Software Europe Chief Executive Officer, FPT Corporation
Topics:
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Vietnam–Switzerland technology corridor (AI, chips, IoT)
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Industry 4.0 integration in manufacturing/logistics
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Cross-border R&D, green tech, and digital upskilling
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15:00 – 15:30 | Networking Coffee Break
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15: 15 - 16:00 I Breakout Session : Business & Legal Workshop - Entering Vietnamese Market (Room KOL G212)
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15:30 – 16:30 | Session IV – Building a Future-Ready Economy: Market Expansion and Human Capital Strategies
Theme: Empowering Global Businesses and Talent to Navigate New Markets in the Digital Economy
Moderator: Roger Jann, Founder & CEO of Nature4growth
Keynote: Mr. Lukas Tschan, SECO Startup Fund (SFF)
Panelists:
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Mr. Andreas Földényi, Co-CEO and Chairman, Academia Group
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Ms. Angela Di Rosa, Senior Consultant Southeast Asia, Swiss Global Enterprises SGE
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Mr. Stefan Winzenried, CEO and Founder of JANZZ.technology, a Swiss HR Tech Company
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Prof. Harald Gall, Dean, Faculty of Business, Economics and Informatics, UZH
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Mr. Huynh Cong Thang, Co-Founder - Innolab Asia
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16:30 – 17:00 | Closing Ceremony & MoUs Announcements
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MoU signings: education, finance, innovation, investment
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Forum Takeaways & Commitments (SVEF Leader)
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Closing Remarks (SVEF Leader)
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17:00 – 19:00 | Closing Reception Dinner
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Networking & informal dialogues


CONTACTS



Embassy of Viet Nam in Switzerland
Swiss-Viet Economic Forum